2013 Detroit Auto Show – ELR gives Cadillac green halo

Green vehicle

DETROIT — Cadillac today unveiled the ELR sports coupe, a plug-in hybrid wrapped in a bold, flashy package that belies its green-car bona fides.

The ELR is the second application of General Motors‘ Voltec technology, the powertrain that debuted in the Chevrolet Volt in late 2010. But the luxury ELR’s angular lines and extra touches – such as a power-assisted cupholder compartment and suede headliner — show that Cadillac is targeting a different customer than its corporate cousin.

Cadillac says it’s the first mainstream luxury brand to introduce a plug-in hybrid with an extended range. The car will travel about 35 miles on battery power — shy of the Volt’s 38-mile range — before a 1.4-liter gasoline-powered generator kicks on to power the electric motor, giving the car an overall range of more than 300 miles.

Read more: http://www.autonews.com/article/20130115/OEM04/130119902#ixzz2I4hPXqEY

Cadillac ELR

Green vehicle

Cadillac ELR

Green vehicle

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